Reliance's FMCG arm bets on higher margins, cheaper pricing to gain ground
Reliance Consumer Products disrupts FMCG market by offering its distributors 6-8 per cent margins - double the industry average - while pricing products 20-40% lower than competitors, to drive growth
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Reliance Consumer Products disrupts FMCG market by offering its distributors 6-8 per cent margins - double the industry average - while pricing products 20-40% lower than competitors, to drive growth
